April 3 at 7 p.m.
St. Luke's church
The 2014 farmers market will run May 3 until October 11.
of the 2013 Season
biggest change in 2013 from 2012 had to be the weather--cooler and
wetter (two 2013 markets cancelled due to rain)! Plus, the Specialty
Crop Block Farmers Market Grant provided funds to allow the
Bartlesville Area Farmers Market Association (BAFMA) to expand
advertising in radio, newspapers, magazines, and social media.
grant and other funds [sponsors, market fees, FOF (see below)] were
used to purchase banners and signs to make the public aware of the
market offerings on a weekly basis. BAFMA continued to pay for a
band each week--thus increasing the pleasure of the market
A Market Manager and Assistant were paid to help
manage the market each week, thus ensuring consistency from week to
week and making the vendor's efforts less taxing. The Friends of the
Farmers (FOF) group was continued in 2013 resulting in about 50 loyal
members and raising about $1,000. These Friends were given a market
bags and a lucky six of them (one each month of the market) won $50
in "market money" to spent at the market. BAFMA also
worked to increase Hispanic connectivity by placing Spanish
advertising in selected locations and by having a Spanish translator
at the market in September and October. This resulted in an increase
in Hispanic customers and seems worth continuing in the future.
of the 2013 season the market had 15 to 21 vendors, several of them
being new, prolific vegetable growers, plus a new meat producer
filled a significant void! It is noteworthy that there was a total
of 35 membership paying vendors, but their attendance varied due to
seasonal crop variation, weather, and other factors.
For most of the
season, participant numbers were in the 800 to 1,000 range,
representing a stronger customer base over a longer portion of the
2013 market season! Also significant were the weekly gross receipts
of well over $3,000 most weeks (see Attachments 1 and 2 for a weekly
analysis). These receipts totaled over $69,000 for the season! This
was exciting and strongly indicates that the Bartlesville Farmers
Market is a viable operation.